Betting on Yourself: Building a Successful Real Estate Business with Kelly Werth

Student of the Game · Season 1 · Episode 30
Betting on Yourself: Building a Successful Real Estate Business
with Kelly Werth, Noll Team Real Estate
Brad Noll sits down with Kelly Werth, a Fort Wayne native and Noll Team realtor celebrating her first year on the team. Kelly explains why she gave up a salary to bet on herself, how communication and time management anchor her day, and why reconnecting with past clients and building genuine relationships led to her best year, measured by far more than the numbers.
Key Takeaways
- Every business is in lead generation. Whether you run a dental office or a body shop, you need new customers. The difference is whether you chase leads or build relationships.
- Relationships compound. When you work relationally, you carry every connection from December 31st into the new year instead of starting over on January 1st.
- Communication comes first. Kelly handles emails, texts, and calls first thing each morning and puts herself in the other person's shoes, because a quick question might be everything to them that day.
- Plan the day to protect the evening. Good time management prevents the late afternoon crunch, which is exactly when communication tends to break down.
- Your best year is more than numbers. Kelly calls last year her best because of a summer at the lake, time with family, and room for her faith and health.
- Reconnect with past clients. Reaching out to clients she had not talked to in years felt uncomfortable, but it helped lead to her best first quarter in residential real estate.
Chapters
- 00:00Meet Kelly Werth: radio, weather, and real estate
- 02:21Missing the people connection in commercial real estate
- 04:41Every business is in lead generation
- 08:41A coffee shop, a promise, and giving up a salary
- 13:27Fundamentals: communication first
- 19:51Time management and growing your capacity
- 24:42A best year that wasn't about the numbers
- 27:06Fall in love with the process and grow constantly
- 31:05Reconnecting with past clients
- 40:35Handwritten letters, role players, and winning at life
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Betting on Yourself: Kelly Werth on Relationships, Balance, and Real Estate
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